Monday
November 25
2019

Copywriting, editorial and consulting

logo

Writing Consultant
In brief

Good writing makes business sense. It’s shorter. It’s quicker. It’s unambiguous. And it can be learned, provided we first unlearn the bad habits acquired from old-fashioned bosses or ill-trained bloggers.

Sydney-based writing coach Stephanie Oley offers several tried and tested frameworks designed to lift your writing techniques. Workshops range from in-house to public and motivational.

Drawing on her background in magazine journalism, radio and copywriting, Stephanie’s original courses include marketing, business, media and presentation writing, complete with original workbook.

Any course can be customised. All come with rigorous upfront client consultation and post-workshop feedback.

Did we mention?

When not consulting, Stephanie is creative partner at The Offices, where you’ll find her latest copywriting across a range of media. Offline, Stephanie stays busy exploring her passion for design, culture and community, and rambling about Sydney with her young family. She has several fiction manuscripts in progress.

 

Scribbles from Stephanie's notepad 

 

Stephanie offers a mix of in-house and public writing workshops, all replete with her original textbooks. Talk to her about customised writing, speaking and editing gigs too.

 

1. In-house workshops

Got six or so people in need of training? Or a very specific brand voice, project or goal to develop? Ask about the bespoke workshops, where Stephanie’s core presentations are adapted to carry examples from your organisation or industry.

Email moc.yeloeinahpetsnull@olleh to request a brochure on copywriting for marketers, writing for business, writing for the media and delivering a presentation. Rates are shown for full-day, half-day and hourly training.

2. Public workshops

Since 2006, Stephanie has presented several full-day writing workshops at The University of Sydney’s Centre for Continuing Education. Click on the links below for course descriptions, rates and upcoming dates.

Persuasive Marketing Materials

Effective Business Reports

Write and Promote a Media Release

3. Speaking

Whether you need a presentation for humour, hype or help, Stephanie’s extensive public speaking experience places her comfortably in front of any audience. Perhaps you want your people to get excited about writing better, or need a workshop on effective emails or better online bios? Just ask about the possibilities.

4. Writing

Long and short, content and catch-lines, websites and wobblers: Stephanie’s writing folio spans various formats and styles. See a selection of work here. Visit The Offices to browse her latest work, or download her portfolio below.

Stephanie_Portfoliov2_sml

Stephanie Oley

Email

moc.yeloeinahpetsnull@olleh

LinkedIn

stephanieoley

 

Web copy for Fairfax Media AdCentre

Category: | Media:

Fairfax Media approached me to write the web copy for their all-new AdCentre website. Conceived by the company’s in-house team of user experience brainiacs, the site is a content-rich...

(Read More)

Rendez-vous en France travel magazine 2014

Category: , |

This year’s edition of travel magazine Rendezvous en France, by Atout France, is devoted to French food, wine and the flavoursome world of restaurants, cooking schools, chefs,...

(Read More)

Rendez-vous en France travel magazine 2013

Category: , | Media:

A French travel magazine devoted to cycling and design? And with this theme expressed on the cover? Mais oui! Both the cover and content of last year’s Rendez-vous en France...

(Read More)

Timeline copy for Audi quattro campaign

Category: | Media:

This timeline for Audi’s ‘Land of quattro’ lounge, held at Sydney’s Fox Studios in late August 2013, was an exciting chance to add depth to an established luxury...

(Read More)

Web copy, brochure and video script for Viva by Crown

Category: | Media: ,

Sydney experiential branding agency Play Comms asked me to write the web copy, brochure and video script for Viva by Crown, a slick new development that’s selling fast in Ryde....

(Read More)

iPad marketing presenter for Espresso di Manfredi

Category: | Media:

Tickled to have written the copy for this very evocative iPad marketing presenter for Espresso di Manfredi, part of a suite of visual overhauls being done for the company by Frost*. I love...

(Read More)

Rendez-vous en France travel magazine 2012

Category: , | Media:

This issue of Rendez-vous en France 2012, the glossy travel mag published annually for Atout France Sydney, was the first to feature the organisation’s new global masthead and page...

(Read More)

Editor, Atout France consumer travel magazine

Category: , | Media:

Since 2006 I’ve been editor of Vive La France, the glossy travel mag put out each year by Atout France, aka the French Tourism Development Agency. Apart from liaising with the many...

(Read More)

Research and Japanese translation, ‘Hiroshima Nagasaki’

Category: | Media:

Award-winning journalist and author Paul Ham asked me back in 2009 to help research and translate for his epic book, Hiroshima Nagasaki, which details the dropping of an atomic bomb on...

(Read More)

In-house style guide, NSW Natural Resources Commission

Category: | Media:

The NSW Government’s Natural Resources Commission (NRC) asked me to complete a partially developed style guide, describing the proper formatting for NRC reports and internal...

(Read More)