All-team writing workshops
Dive in to a choice of writing workshops, road-tested by thousands of professionals and supported by hundreds of relevant examples drawn from different sectors.
FUNDAMENTAL WORKPLACE WRITING
Writing for Strategic Influence
DURATION: 7.5 HRS APPROX.
Learn to frame messages that meet complex decision-maker needs, to secure essential business objectives.
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A contemporary, digital-boosted approach
In a few short years, many organisations have gone from a ‘not for us’ view towards using artificial intelligence (AI) to a ‘bring it on’ approach. All my training includes AI guidance – while respecting concerns around ethics, confidentiality and original thinking.
Each workshop puts the onus on humans to develop their argument, tone and style with intention. But we use AI to speed up, critique and ultimately systematise the writing.
Workshops include leadership-focused sessions on writing to persuade, and marketing workshops that explore the craft of storytelling. Other material is designed to help mid-career professionals get a just-right balance of detail, meet their readers’ needs, and avoid over-delegating to AI.
